BCN3D is looking for an analytical and proactive Digital Marketing Specialist to join its team. This person will be responsible for creating marketing campaigns in order to grow the database with qualified leads. This position requires a methodical and analytical approach to working, as well as the ability to prioritize and to produce quality results while working in a highly collaborative, fast-paced environment.
WHAT DO WE DO?
At BCN3D we design, manufacture, and sell top-quality professional 3D printing solutions worldwide. We aim to help innovators and creative minds to change the world, providing them with the best possible experience to materialize their unique ideas.
- Think, design and implement demand generation campaigns to generate leads.
- Think, design and implement paid campaigns focused on lead generation.
- Design, test, and execute email marketing and marketing automation campaigns for awareness, client communication, and lead generation.
- Define and execute lead scoring and nurturing plan, defining workflows and triggers according to buyer personas and their stage in the customer journey.
- Use dashboards and data to make smarter decisions and plan the forecast of leads. Monitor and deliver analytical reports to optimize the customer journey.
THE SKILL SET
- Bachelor’s degree in Communication, Marketing, Advertising, Engineering, or another relevant field.
- 2+ years experience in a similar role.
- Expert in paid channels (Google Ads, Facebook Ads, Linkedin Ads).
- Excellent communication -both verbal and written- and interpersonal skills.
- Highly analytical, collaborative big picture thinker with strong attention to detail.
- Positive, passionate, driven, and ready to take on any challenge.
- Very good level of English.
- Plus: Experience with a marketing automation system, preferably Hubspot.
- Have an interest in traditional and artisanal processes relating to materials, making and fabrication processes, and modern tools like 3D printing, scanning, CAD, and other technologies.
Do you want to be part of an innovative, multidisciplinary, and passionate team? Then, BCN3D, a leader in the desktop 3D printing industry, is the place to be. Boost your professional career in a steadily-growing sector and develop your skills in a young, dynamic, and inspiring environment. Join us and leave your mark on the world!
Please, send your résumé to firstname.lastname@example.org, indicating Lead Generation Specialist.
At BCN3D we celebrate diversity and are committed to creating an inclusive environment for all employees. We are proud to be an equal opportunity employer.